How to change your customers expectations
Just had one of those exchanges where a business owner says they offer the best customer service but can’t really tell me what exactly is ‘great’ about what they do. Hmmmm… If you’re advertising that...
View ArticleIBM: Early failure is a necessary investment in innovation
I’m reading Switch: How to change things when change is hard by the Heath brothers and in one of the middle chapters called Grow your people there’s a very important lesson on the topic of the fear of...
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